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Guaraná Antarctica - 100 anos

Guaraná Antarctica - 100th year of Guaraná

2021 represents the birthday of Guaraná Antarctica, a brand that is proud to represent the best of Brazilians. So, it’s only fair that the Brazilian people become the center of our celebration.And we did that. All Brazilians had the chance to become partners of Guaraná Antarctica. In a campaign that celebrates all the aspects of a country and in the same time, puts bigger decisions on the hands of their consumers.

Role: Creative Director